Anaya Labs

Name of the Company: Anaya Labs
City: Vastrapur
State: Gujarat
Country: India
Primary Shareholderss Of The Company: Vineet Markan, Rohit Agarwal, Center for Innovation Incubation and Entrepreneurship, IIM-A

Details Of Product:
Product Name: Protean

Product/Industry Category: Cloud technology, Collaboration

Brief Description Of Your Product/Service:
Protean allows animation/media production houses to discuss their assets (or output) in real time/asynchronously with their remote clients. The product manages/synchronizes the content (videos/images) output by a production house and allows their clients’/creative directors’ to collaborate by being able to comment on the media itself in the form of mark ups, annotations and audio/video comments in real time. Production managers can then generate reports to share this information with the artists and the artists can also see frame by frame comments visually.This bridges the communication gap between creative directors and provides very high quality feedback and potentially reduces the number of iterations needed. Our product is currently being used by some of the quality animation studios in India.

How Is Your Product Unique From Others In The Field?
We have a cloud based solution which can be easily integrated with enterprise work flows. While online proofing solutions have been available, we plan to make this technology available and usable for independent teams who want instant access to a shared work space.

What Is The Need In The Market And How Does It Serve The Requirement?
Professionals today, need to provide textual feedback on design assets which may not clearly convey the message/feedback. Over time, these communications tend to become disorganized and thus effect productivity of such teams. We will provide a cloud based work space to help them easily provide visual feedback while  keeping their discussions organized.

What Is Your Target Segment?
Animation/VFX studios.  Gaming studios, We plan to target various design segments like web design and graphic design to increase the amrket scope of our technology.

What Is The Technologyapplication Being Used ?
Adone Flex, PHP, MySQL, Python

Is The Product Currently Generating Revenue?

What Are Your Expected Take Aways From eINDIA 2011
We would like to launch web version of Protean which is deployed on a cloud and open for anyone to use.

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